Most people enter a negotiation focused on what they want. A "genius" enters focused on what the other side wants. Investigative negotiation is about asking the right questions to uncover the "why" behind their demands. By understanding their underlying interests, you can find creative solutions that a standard haggler would miss. 2. Mastering the BATNA
"Negotiation Genius" by Malhotra and Bazerman outlines strategies for achieving successful agreements through rigorous preparation, psychological awareness, and value creation. Key principles include focusing on interests over positions, mastering BATNA, and utilizing contingent contracts to manage risk. You can find study materials for this text on platforms like Course Hero negotiation genius pdf
: Also known as your "walkaway point," this is the lowest offer you are willing to accept before choosing your BATNA instead. Most people enter a negotiation focused on what they want